Lately, there is a lot of hubbub about Facebook’s alleged algorithm changes to the News Feed. Some reports have indicated that Pages experienced a 40% drop in reach; others stated
How to Respond to Negative Reviews
Yesterday, I spoke at TechPhx about how entrepreneurs can respond to damaging reviews or other critical statements from customers online. Criticism is a healthy part of any
Go Full Throttle with Email Marketing
This morning, I spoke on a session about email marketing at TechPhx. TechPhx is a free two-day event for locals who come together, share content, tips, insights and even a bit of
The Best Web Mail App You Haven’t Used: AOL
Google, Yahoo and Microsoft are the big three email providers that you think of when it comes to web-based email. However, there’s a new kid on the block who 'aims' to flex their
The Problem with Personalization in Social Media
Nearly every online service aims to deliver content that we find enjoyable and relevant. These services have given us tools to filter more effectively and they have implemented
Pros and Cons of Using Unroll.me
For the past few months, I’ve been using Unroll.me, a new service that aims to reduce inbox clutter for Gmail and Google Apps users. Their biggest feature is the ability to
