Complaining through social media is actually quite effective and I’ll share some constructive ways on how to use social media to solve your customer service issue with a company.
Make a Difference, Be Unique
Doing the minimum is easy. These days, it's not only acceptable, it's rewarded. Toyota could have held a sale and instructed people to go to their local dealer and drive and sign
@Twitter: Old Advertising Models Don't Work
Everyone seems to be on a kick to write open letters lately, so here's mine to Twitter. Tonight, it was announced that Twitter will deploy an impression-based service for
Collaboration, Not Competition
I don't intend to steal Gangplank's thunder or Derek Neighbors' passionate discussions on collaboration versus competition -- but I want to add some perspective to this. As the guy
Verizon: Marketing & Brand Advocacy
When companies advertise, they typically do it for one reason: encouraging people to use their brand. The ambiguous, 'use' could be in the form of buying something, talking about
Tips on Handling Online Stalking & Harassment
It's been a little over a year since I left AOL. but the harassment and abuse that occurs there hasn't. Recently, a friend of a friend contacted me to report they she had been the
